Introduction
Welcome to the future of mobile marketing. Snap2C is a turnkey system that integrates mobile, online content into your packaging and provides interactive connectivity between your package, your brand and your customers.
Snap2C is a revolutionary mobile marketing technology that allows marketers to fully leverage their package to influence consumer purchase through interactive trial, loyalty and brand building programs.

Connection
Snap2C provides interactive connectivity between package, brand and customer through the incorporation of scannable tags into retail packaging. The process is simple:

• Graphic Packaging prints scannable tags on the exteriorand/or interior of the package
• Consumers scan tags with their mobile phones and are instantly connected to variable and real-time adjustable content:
• Coupons or rebate offers
• Product information
• Value-added content such as music, video or ringtones
• Loyalty program information and registration

Mobility
Using Snap2C you can now leverage your package to create an interactive relationship with your consumers, allowing you to provide incentives, loyalty programs, advertising content and more. It can even be passed virally from consumer to consumer. Plus, you will have the ability to alter content real-time, as you track consumer response to your offers. If an offer is not soliciting the desired response, change it immediately to something that will.

Influence
Snap2C offers you an unprecedented opportunity to influence your consumers through your packaging:

• Drive trial by offering coupons on the outside of your package that are immediately redeemable (more versatile and less expensive than IRCs)
• Build loyalty through in-pack programs that reward purchases like points, coupons, downloads, even cross promotions and advertising content
• Grow your brand awareness through scannable links to your website and product information

For additional information on Snap2C, please contact:
Charles L. Brignac
770-795-3851